A collection of Tweets from this session at the Liverpool Sound City Digital Distribution Panel. I must say it was a very interesting session…..
What follows are my chronological tweets form the session
Digital Distribution panel at Liverpool Sound City http://lockerz.com/s/209865426 #soundcity12 #soundcity
Digital Distribution panel #soundcity #soundcity12 Talking about access to markets, now the challenge is differenciation from other bands
Digital Distribution panel #soundcity #soundcity12 Again more talk about analytics today big feature for music business
Digital Distribution panel #soundcity #soundcity12 SEO is getting a shout out a bit inaccuratly but some mileage
Digital Distribution panel #soundcity #soundcity12 Save money don’t do print do digital
Digital Distribution panel #soundcity #soundcity12 Build your audience, nurture them, get them to love you and talk about you.
Digital Distribution panel #soundcity #soundcity12 build an audience. YouTube strategy is essential. No 1 discovery journey for music
Digital Distribution panel #soundcity #soundcity12 Make sure you use your yt channel appropriately. Brand it, regular updates of information
Digital Distribution panel #soundcity #soundcity12 streaming services is also a major platform/money earner for bands.
DDpanel #soundcity #soundcity12 Pan European distribution deals and individual country markets are being discussed. Be cautious of barriers
DDpanel #soundcity #soundcity12 France is a hot market for the UK, US indie Rock scene #toptip #festivals
DDpanel #soundcity #soundcity12 The business is now about reading the stats around each gig, site visits, where, what day, run up and post
DDpanel #soundcity #soundcity12 Another big call out for meta data on your YouTube channel. (Ask me later i’ll explain)
DDpanel #soundcity #soundcity12 Make good entertaining videos for YouTube
DDpanel #soundcity #soundcity12 now onto sharing and watching, bit.ly and RT. Hey RT this.
DDpanel #soundcity #soundcity12 Mailchimp also getting a shout out
DDpanel #soundcity #soundcity12 @methoddan asking about bandcamp mmm good toolsets from panel
Digital Distribution panel #soundcity #soundcity12 maybe bandcamp promote themselves rather than the artists to much
Digital Distribution panel #soundcity #soundcity12 Google play… Motives are cloud storage not music
The one exception to this interesting session was one bloke who kept on pushing Search Engine Optimisation, he said you would never find a band unless the band spent a great deal of money on SEO across their website. I tested this by looking for a band called Ricky Spontane who have an old website and who don’t tour very often. My results would be confusing for him.
