The presentation i gave Ignite Liverpool stylee on Wednesday night. Fingers crossed the embed works.
Category: Ramblings
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A statement of Intent from 2010
Looking back is sometimes good especially as I opened an old document about the How Why DIY day we held in August 2010 and came across this.
How? Why? DIY! – Picking up where Tomorrows World left off
“Liverpool should not be left behind in the digital revolution, we should provide ourselves and our children with the skills, knowledge and access to the resources they will need to face a rapidly changing world. “
I think it is as applicable today as it was then – long may we Rock and Roll.
www.how-why-diy.com
Categories
A statement of Intent from 2010
Channel 4 to simulcast all content online.
This game changing move by C4 will really pave the way for all broadcasters to follow suit, the BBC this summer are broadcasting live every event from the Olympics, across multiple platforms. Phone, iPad generally any internet connected device, including TV’s.
As reported in New Media Age website.
Channel 4’s head of viewer relationship management Steve Forde told new media age the move is part of its overall data-driven strategy to reward viewers for registering and providing more information.
“We have learnt content is king when it comes to what viewers want and because of that we are building our bank of rewards and benefits for people who register,” he said.
http://m.nma.co.uk/news/channel-4-brings-back-online-simulcast-as-part-of-data-drive/4002073.article
So the move is data driven, collecting information on viewer watching habits which will allow them to recommend programmes based on this data but also adverts and it is these adverts and the potential advertising revenue that are really driving this move. They want to create a digital nest that sees us engaging with their programmes while their advertisers engage with us.
Look ahead 2 years and we will be sharing what we watch with our friends in a Getglue fashion but within the walls of Channel4book.
Personally I will be unfriending anyone who watches Friends.
Then dropbox is for you – Always have your stuff where you need it and when you need it. http://db.tt/SNtQ5Zw
Plus you can share folders with friends and colleagues so that you can really work on projects together. Plus you don’t need to worry about the operating system of the other person as that’s has already been thought out for you. Plus it synchronises across the web so if you change it it changes in their dropbox to, so you always have a copy even when you are offline.
Use dropbox and get a free 2GB of cloud storage space.